About Ciclo Strategy

Our Ciclo team has spent decades developing strategies and leading organisations. We know first hand many of the challenges faced by leadership teams seeking viable tools to manage strategy.

We needed a workable all-in-one solution … so we built it!

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- Our Mission -

We bridge the gap between strategic vision and daily execution, giving ambitious SMEs and their advisors the tools to manage strategy without enterprise complexity.

With Ciclo Strategy, we're striving to make cutting-edge strategic planning accessible, ethical, and easy to use for businesses of all sizes. Helping our customers achieve their goals with confidence.

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- Our Values -

Meaningful Partnerships

Your success drives us; we believe in collaborative relationships.

Design-Led Innovation

We prioritise understanding your real-world needs to create user-friendly products.

Simplicity and Accessibility

We make cutting-edge technology accessible and easy to use.

Respect and Humility

We uphold high ethical standards and commit to continuous learning.

Real Impact

We aim for measurable, lasting outcomes that truly help our customers.

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- Meet the Team -

… because the team behind a purpose built strategy management platform should matter.

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Khoi Cao-Lam

Founder - CEO

Completing law and business degrees, plus a Cambridge Masters, Khoi’s experience spans commercial law, senior executive roles, UN humanitarian work, and government innovation leadership.

Having developed countless strategies across sectors, Khoi is passionate about helping visionary leaders succeed.

Connect with Khoi

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Brendan Kay

Founder - CTO

With a Bachelor of Science, a Masters of Applied AI, and 20 years as CTO, CDO, and CEO, Brendan combines analytical rigour and lived experience with cutting edge AI knowledge.

“We leverage the best of technology while keeping humans at the centre of the process, dramatically increasing what organisations can collectively achieve.”

Connect with Brendan

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Martin Brown

Founder - Head of Product & Design

Graduating with Honours in Communication Design, Martin has a background in strategic design and over 20 years experience leading teams, shaping product and strategies for IKEA, Meta, Westfield, and other Fortune 500 companies.

Martin believes effective strategy is rooted in human-centred design and loves how Ciclo bridges strategy and execution with AI-enhanced thinking.

Connect with Martin

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- More about Ciclo -

  • Ciclo Strategy is designed for experienced Consultants and Business Advisors who guide clients through strategic planning, Startups and Scaleups navigating funding rounds and go-to-market strategies, and ambitious SMEs with educated leadership teams who understand strategy but need better tools to manage it.

  • Most end-to-end strategy management platforms are built for enterprise level organisations, so they are highly intrusive and complex. Ciclo Strategy was designed to simplify strategic planning and make it more likely to succeed for ambitious SMEs.

    We didn't bolt AI onto existing software. We built Ciclo around an AI system designed specifically for strategy management from the ground up. This means the platform understands strategic frameworks, recognises patterns, and provides relevant feedback throughout the entire strategy lifecycle.

  • It checks your strategic goals, identifies internal inconsistencies, helps avoid blind spots, and provides dynamic feedback that speeds up development.

    The AI monitors alignment between your vision and actions, providing ongoing analysis of how your daily activities and initiatives connect to strategic goals. It reports on progress, identifies drift, and highlights areas where execution may be diverging from strategic intent.


  • We believe AI should amplify human expertise, not replace it. A highly experienced strategist, consultant, or leadership team becomes more valuable when using Ciclo. The platform handles time-consuming tasks like data synthesis and consistency checking, freeing you to focus on strategic thinking.

- Ready to Learn More? -

Explore how Ciclo Strategy can help you bridge the gap between vision and execution.

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